Fred Abaroa

For those you that don't know it's my birthday. Here is the really cool thing. I have spent most of my morning thanking people for wishing me a Happy Birthday. What makes the big difference this year? Social media of course. The power there is of wishing someone a Happy Birthday is awesome. We've all had contact list where we have to add in all that kind of information. I don't know about you but I still haven't found a good way to ask a client about their birthday so I can input it into my contact list. Social Media sites like Facebook ask the user and automatically tell you when it is. To take this one step further sites like www.gist.com and www.batchblue.com will integrate with your contacts. Batchblue.com has built a CRM around it. In the late 80's we talked about the Super Information Highway and how powerful that information would make the individual. Now with social media in full swing that information is truly at our fingertips and a smart marketer will be able to build a better relationship than ever.

Fred Abaroa aka “CostaVidaFred”
The Marketing Imagineer

fred [@]costavidafred.com 

Twitter:
@FredXpress
@TMIFred

Blogs:
www.CostaVidaFred.com
Podcasts:
WordOnTheTweet.net
MakingMountainsOutOfMoleHills.com