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Friday
12Jun2009

Don't Make Me Tell You Again!

Isn't it ironic that we know in marketing it takes 27 times for a message to cause the consumer to take an action, yet with our children we are not so patient. What you didn't know the 9 rule. I remember this from a long time ago, on average it take 9 times for a consumer to notice a message. It take three notices to take an action. Now if that message is delivered personally it goes down to 4 times. If the message is given by someone they really respect you now have a 50-50 chance the consumer will not only take an action but take a positive action. The same holds for parenting. The parent needs to be respected. Just like in business you need to build a relationship of trust. Will you follow through on you promises? Whether Positive or Negative! Do you follow your own advice? Do you respect and trust others? Simple isn't it! Once you master this with your own family, business aquaintences will respect you to a higher degree than you ever thought possible. Transparency! It's not just for big companies, it for Family.

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